Privacy Policy
Last Updated: December 03, 2025
1. Introduction
ApexVision Ledger ("we," "our," or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our investment education blog and use our services. We are located at V&A Waterfront, Dock Rd, Cape Town, South Africa, and can be reached at +27 21 408 7600 or [email protected].
2. Information We Collect
We collect information that you provide directly to us, including personal identification information such as your name, email address, phone number, and any other information you choose to provide when subscribing to our newsletter, commenting on articles, or contacting us. We also automatically collect certain information about your device and how you interact with our website, including IP address, browser type, operating system, referring URLs, pages viewed, and time spent on pages. Additionally, we may collect information about your investment interests and preferences to provide personalized content recommendations related to investment strategies, capital behaviour, and financial literacy.
3. How We Use Your Information
We use the information we collect to operate, maintain, and improve our investment education platform, including delivering relevant content about analytical investing and South Africa finance. Your information helps us personalize your experience, send you newsletters and updates about investment education, respond to your inquiries and provide customer support, analyze usage patterns to enhance our content and services, and detect and prevent fraudulent or unauthorized activities. We may also use your information to comply with legal obligations and enforce our Terms of Use.
4. Information Sharing and Disclosure
We do not sell, trade, or rent your personal information to third parties. We may share your information with trusted service providers who assist us in operating our website, conducting our business, or servicing you, provided they agree to keep this information confidential. We may also disclose your information when required by law, to protect our rights and property, to prevent fraud or illegal activities, or with your explicit consent. In the event of a merger, acquisition, or sale of assets, your information may be transferred to the acquiring entity, and you will be notified of any such change.
5. Data Security and Retention
We implement industry-standard security measures to protect your personal information from unauthorized access, alteration, disclosure, or destruction. These measures include encryption, secure servers, firewalls, and regular security audits. However, no method of transmission over the internet or electronic storage is completely secure, and we cannot guarantee absolute security. We retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, comply with legal obligations, resolve disputes, and enforce our agreements. You may request deletion of your personal information at any time by contacting us.
6. Your Rights and Choices
You have the right to access, update, or delete your personal information at any time. You may also opt-out of receiving promotional communications from us by following the unsubscribe instructions in our emails or contacting us directly. If you are located in the European Economic Area or other jurisdictions with applicable data protection laws, you may have additional rights including the right to data portability, the right to object to processing, and the right to lodge a complaint with a supervisory authority. You can control cookies through your browser settings, though disabling cookies may limit your ability to use certain features of our website.
7. Changes to This Privacy Policy
We reserve the right to update or modify this Privacy Policy at any time to reflect changes in our practices, technology, legal requirements, or other factors. When we make material changes, we will notify you by updating the "Last Updated" date at the top of this policy and, where appropriate, by sending you an email notification or displaying a prominent notice on our website. We encourage you to review this Privacy Policy periodically to stay informed about how we are protecting your information. Your continued use of our services after any changes indicates your acceptance of the updated Privacy Policy.